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Reaching Millennials in a Saturated Digital Market

Saturday
4:00 pm
Room 359
Attend this Session

From technology to consumer to healthcare, organizations are trying to tap into the most lucrative audience – Millennials. But how do you tap into an audience who is already oversaturated in the digital space? This presentation will go through the challenges, common mistakes and best practices in relation to reaching millennials on an overwhelming market. From two professional millennials, learn how you can pass through the white noise and reach your target audience.

Key Take Aways

  • • Identifying the different type of millennials
  • • Building credibility with Millennials / Key Influencers
  • • Determining the next social platform
  • • Avoid common mistakes
  • • Storytelling to Millennials
Intermediate Social Media &
Marketing Session

Speakers

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